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Course Description

Uncover the secrets of the entrepreneurial mindset that characterize success. Discover analytical methods that help top companies differentiate themselves from competition. Learn essential business concepts like Porter’s Five Forces and how they guide firms in interacting with their customers, suppliers, and competitors to earn sustained profits and scale. Hear from startup founders about their experience. Engage with your peers in evaluating different courses of action a company can take. Hone your presentation and collaboration skills in building a business plan and negotiating in our own version of the Shark Tank. And, learn the practical take home skills of personal branding, negotiation and entrepreneurial finance in a fast-paced and experiential way.

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